QuiToque is a French company that delivers pre-packaged bags of groceries with suggested recipes to the doors of its costumers. It was known as Cookin'TheWorld until earlier this month when the new name was adopted. The visual identity was developed by French agency Brand Brothers in a month and a half.
The new symbol combines the letter Q with a spoon in a bowl/pan, all drawn in one stroke. The logotype features custom-made typography. Brand Brothers also developed a set of icons and adapted all of it to fit interactive, packaging and delivery vehicles.